Retail clothing storeowners inevitably face the same situation year after year – a surplus of last season's styles in some form or another. This is good news for the consumer, as prices on these items are typically slashed well below retail in order to make room for new products. But what to do with the clearance items that remain on the shelves well into the next season? Or what if there simply is not enough room to hang on to these items any longer once new products arrive? Storeowners who find them facing these questions may want to consider donating overstock and / or clearance items to a worthy charitable organization.
In many cases, making a sizeable donation will not only benefit the many people touched by the organization receiving your donation, it may make a positive impact on your bottom line by allowing your business a tax write-off at the end of the year. If you are considering making a sizeable donation, you may first want to contact your tax advisor to discuss how the donation would affect your tax scenario.
It is advisable to spend some time researching potential organizations prior to donating. There are seemlessly countless organizations out there that are willing to take donations of clothing and accessory items. When choosing an organization, make sure first and foremost that the organization is not-for-profit, as this ensures the potential tax-benefit of donating. It may be easier to locate large national organizations, but it is worth to research smaller local organizations as well. These local organizations often do not receive the level of exposure necessary to meet their demands at the same level as larger organizations. As is the case in so many situations, the internet is generally the best source of information for researching charitable organizations. In addition, consult your local phone book, and ask around. Chances are you already know someone who has some sort of connection to a local charity – use those connections!
Once you have selected a non-profit organization to receive your donation, it is important to obtain a single point-of-contact within the organization. This person can organize the receipt of your donation, which in many cases can be arranged to take place at your business or warehouse. It is a good idea to provide an itemized list of the donation, including wholesale value, to your point-of-contact at the time of the donation. This list will not only help to document inventory in your records, it will also be a helpful tool for the charity to reference while incorporating the donation items into their existing product supply. In turn, ask that they provide you with a "letter of receipt", acknowledging and referencing the value of the donation. This letter will provide documentation that will be needed to validate the tax write-off. Be sure to discuss the significance of this letter with your point-of-contact prior to making the donation, and follow-up soon as the donation is made to be sure the letter is generated in a timely manner.
Lately I've been hearing a lot about the idea of branding yourself. I found an article from Investor's Business Daily that talks about the Art of Branding Yourself in Business.
The author, Gary Stern uses David Bach, the author of books like Smart Women Finish Rich and Automatic Millionaire, to illustrate the idea of branding yourself.
Bach did not set out to be the Wells Fargo Investment guru. As a CPA he wanted to teach financial seminaries to women, mainly widows and divorceses. Thus he wrote Smart Women Finish Rich, because his passion was teaching people about money.
Bach says "I wanted to bring my message to millions of people, change their lives by making complicated issues simple and get people to take action. make an impact. "
David Bach had the ability to teach people about money. This is where he felt he could add value to his clients. This was his brand.
Stern quotes Rick Haskins (Author of "Brand Yourself") that "Since Corporate America has exploited many people, attaching a name and a face to a brand is becomg more important."
This is so true is not it? People have no idea who to trust anymore. By branding yourself as an expert and as someone who has truly had their clients best interests at heart, you will become trustworthy in their eyes.
So how does this relate to you and your MLM business?
Here's a fact. For the most part people have a preconceived awareness of what an MLM or direct sales business is. Their mom was in Avon or had a cousin in Amway or something. So if your prospect has seen these people do it, and fail, then what do you have to offer them?
This is where most people begin to start selling their business opportunity. "We're debt free," or "We're ground floor" etc.
In your prospect's mind, he's saying "Who gives? How are you going to help me succeed?"
See, where most people start selling their business opportunity, this is where you should start selling yourself, selling your brand.
"I can help you because …"
"I have your solution …"
This is what Bach did for his clients. He welcomed on his knowledge and showed that he was out to help his client. Bach had their best interest at heart.
The best way to start your brand is by becoming an expert about your business opportunity and your products. Why? Because knowing this will allow your prospect to trust you and, most important, follow you.
Here's the list of strategies that Stern says has worked for Bach:
1. Tap your passion: Identify your own passions and purpose in life.
2. Become skilled at generating publicity: This is getting your name out there. You can easily do this with Google AdWords or using Internet Marketing strategies, like Magnetic Sponsoring.
3. Keep it Simple: Stick to the basics by only focusing on what your client / prospect wants and what they need to do in order to get what they want.
4. Evolve the Brand: Start with a niche then begin to expand into other niches. When you become in expert in say home care, then become an expert in nutrition and service those type of clients.
5. Create Multiple Revenue Streams: What is meant here is create multiple revenue streams to your business. You can do this with affiliate programs. Or you can market your own information product like an ebook or brochure about your business opportunity.
6. Secure Sponsors: Again this refers to affiliate programs such as Magnetic Sponsoring. You can use Dillard's information product as tool to help grow your business and get clients.
7. Know your target audience: This is critical. Your target prospect is not your uncle who's plopped in front of the TV right now. Look for people who are looking for your products or your business opportunity.
These strategies are just a thumbnail sketch of what you can do to enhance your business. Obviously when you go into depth in each of these strategies there is a lot to learn. There are plenty of resources out there to help you grow your business.
A true entrepreneur will do whatever it takes, right?
Remember to add value to your prospects by explaining what you have to offer them.
Scientists have advanced knowledge about the proteins that help control blood sugar, or glucose, during and after exercise, and this knowledge could lead to new drug therapies or exercises more effective for the prevention of Type 2 diabetes and other health problems associated with high levels of blood sugar.
Insulin resistance occurs when the body is not produced by properly stimulating the transport of glucose, a type of sugar inside the cells as an energy source. Too much glucose in the bloodstream can cause a variety of medical problems including Type 2 diabetes, said Gregory Cartee, a professor in the School of Kinesiology and principal investigator of the study. Katsuhiko Funai is the co-author, graduate student and researcher in the School of Kinesiology.
Insulin and muscle contractions are the most important stimuli that increase glucose transport into the interior of muscle cells. The cells can then use glucose for energy, said Cartee. But scientists do not know exactly how this works.
The group reacted Cartee watched two different proteins that were considered important in stimulating the transport of glucose by two different enzymes, linked also with the transport of glucose. The goal of this study was to understand the contribution of the two proteins, called AS160 and TBC1D1 in skeletal muscle stimulated by insulin.
“Trying to rule out or determine what proteins are important in the exercise,” said Cartee.
The results indicate that the protein TBC1D1 was the most important for the transport of glucose stimulated by exercise and suggested that the second protein, AS160, may be less important for this effect of exercise. Give attention to the protein works best, in this case the TBC1D1, scientists can develop methods for making proteins that work best for people with insulin resistance, Cartee said.
Insulin resistance is a major health problem affecting millions of people, he said.
“Almost all people with diabetes have Type 2 muscle resistance to insulin,” said Cartee. “This does not cause diabetes by itself, but it is an essential component that contributes to type 2 diabetes. This affects millions of people. Even people who are not diabetic insulin resistance is linked to numerous health problems. “
In the longer term people who have insulin resistance or whose muscles do not respond normally to insulin are more likely to develop Type 2 diabetes, said Cartee.
“Apparently the muscles have the machinery to respond to exercise even if they do not respond normally to insulin. If we knew how the exercise could develop more effective protocols for exercise, “he said. “In other cases of people who can not exercise, we could design a drug therapy or something else to control insulin.